Grace Springer filmed what she thought was an awkward kiss cam moment at a Coldplay concert in Boston on Wednesday (July 16) and ended up igniting a viral storm that exposed a pair of corporate executives in an apparent affair.

The 28-year-old from New Jersey captured Andy Byron—CEO of $1.3 billion software company Astronomer—and his Chief People Officer Kristin Cabot sharing an intimate moment as Coldplay frontman Chris Martin directed the kiss cam toward them at Gillette Stadium.

Byron quickly ducked behind a barrier while Cabot turned her face away, visibly startled. As the crowd reacted, Martin quipped, “Either they’re having an affair or they’re very shy.” Springer posted the clip to social media, unaware of the fallout it would cause.

“I had no idea who the couple was. Just thought I caught an interesting reaction to the kiss cam and decided to post it,” she told The U.S. Sun. “A part of me feels bad for turning these people’s lives upside down, but, play stupid games… win stupid prizes. I hope their partners can heal from this and get a second chance at the happiness they deserve with their future still in front of them. I hope, for them, my video was a blessing in disguise.”

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The video exploded overnight. Springer said it had a few thousand views when she went to bed. By the next morning, it had jumped to 7 million. As of Friday (July 18), it had surpassed 46 million views and 4.9 million likes.

The moment became a trending topic online, with many users criticizing the pair for their public display.

“Sorry for the wife but glad they’re being exposed and embarrassed,” one person wrote. Another added, “They are both incredibly stupid, sorry. Why would you go to a concert of all places if you are having an affair.”

Byron has served as Astronomer’s CEO since July 2023, while Cabot joined the company nine months ago. Her LinkedIn profile describes her as someone who “wins trust with employees of all levels, from CEOs to managers to assistants.” Byron had previously praised her as a “proven leader” with “exceptional leadership and deep expertise in talent management.” Cabot, in turn, said she was “energized in my conversations with Andy and the Astronomer leadership team.”

In response to the backlash, Byron appeared to issue a public apology, but it was later proven to be fake. In fact, the statement originated with a 50-follower account called “Peter Enis”—as in “P. Enis.”

Rumors that the moment was staged were quickly shut down by production staff. “At a concert tour like this one, the cameraman/woman at this particular part of the show are just scanning the crowd and picking up random people,” a crew member told The U.S. Sun. “This situation would have been totally random.”

Another insider added, “It’s a shtick Chris does every show, picking out audience members etc. Their reaction made it much worse – very cringey. Not sure what they were thinking. Maybe they tried doing the math and thought the chances are super low at two to 50,000 that they would be seen on the big screen.”